Your input feed contains product information, also called attributes, that need to be mapped into the platform. These attributes define how your products are displayed, filtered, and used across features such as strategies, widgets, and indexes.

Below, you’ll find an overview of the default attributes in PriceShape, grouped by their function.

In addition to the default attributes, you can also create custom attributes within five different categories: ID, Price, Text, Group, and Other.

The attributes listed below are the most commonly used and essential for ensuring that PriceShape functions as intended.

The overview of each attribute is labeled with its importance:

Price attributes are primarily used for price calculations, comparisons, and pricing strategies.

Represents the current product price.
It’s used to calculate price differences, index values, and profits across the platform.

Represents a promotional or discounted price, for example, during a sale or campaign.
When a Sales Price is mapped, it becomes the active price displayed on the product card and used for strategy calculations in PriceShape.

Represents the cost of the product.
It’s used to calculate gross profit and gross margin, both of which are key metrics in pricing strategies.

Note: The Cost Price is often provided without VAT, so make sure to verify this when mapping your feed.

Represents the recommended retail price.
It can be used in your pricing strategies.

Represents the product’s shipping cost.

Group attributes help you organize and categorize your products for filtering, targeting, and reporting.
They’re especially useful in price strategies and dashboards.

Represents the product’s brand name.
Used for creating brand-specific pricing strategies and searching for new matches.

Describes the category or type of the product, such as Sneakers or Laptops.
Useful for category-based strategies, segmenting products, and targeted analysis.

The Item Group ID attribute must be used to bundle your feed.
It groups related products under a shared identifier, for example, different colors, sizes, or variants of the same master product.
This allows PriceShape to treat these related products as one unified product group.
It’s required when you want to bundle or merge multiple feeds, ensuring all product variations are correctly linked under a single “master product” in PriceShape.

Tags are labels you can assign to products, for example, bestsellers, seasonal items, or campaign products.
They can be used to create tag-based pricing strategies, filter product views, or group products quickly in the dashboard.

The values in this attribute can be comma-separated in your feed.

ID attributes uniquely identify each product and ensure correct data matching and filtering.

The Global Trade Item Number — a unique barcode identifier for each product.
This is the most important identifier in PriceShape and is used to validate product matches.

Stands for Manufacturer Part Number, the manufacturer’s unique code for the product.

Stands for Stock Keeping Unit, an internal identifier used in your own inventory or ERP system.
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A general or internal product identifier.
This can be any unique ID used to identify products within your system or in PriceShape.

These attributes are not required but are helpful for building a complete and visually rich product overview in PriceShape.

The product’s name or title as it appears in your feed.
A clear and descriptive title helps you quickly identify products in PriceShape and is also used for searches for matches.

Indicates whether your product is in stock or out of stock.

PriceShape recognizes specific accepted values in your feed, such as “In Stock”, “in_stock”, “Out of Stock”, or “out_of_stock”. These values determine how your product's stock status is displayed on the platform.

If the feed contains an alternative or unrecognized value for stock status, PriceShape will display the status as “Unknown” to reflect that the value could not be matched to a known status type.

Within the PriceShape platform, the stock status will therefore appear as In Stock, Out of Stock, or Unknown on your product cards in the product list.

The URL of the product’s main image.
This allows PriceShape to display product visuals in your product list.

A direct URL to your website or product page.
Useful for quick access to your live product listings directly from PriceShape.
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