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Use case: Skip certain price points and always land on .95

How to combine Rounding and Ending so prices follow a consistent 20-step pattern and always land on a .95 ending.

Written by Sarah Fogtmand

You can use the Rounding and Ending settings to make sure your new prices land on a .95 ending and skip the values in between.

For example, by setting Rounding to jump in steps of 20 and Ending to always round down to .95, you get a predictable pattern like 99.95 → 119.95 → 139.95.

Values like 109.95 or 129.95 can never appear.

This works well when you want a consistent price look across a specific feed.

Note: Set up Rounding before Ending. See the difference between Rounding and Ending for how the two settings interact.


How to set it up

In Step 5: Additional Settings, find the Rounding and Ending fields.


Step 1: Price rounding

  1. Go to Rounding and select Set a fixed rule.

  2. Set Price rounding to Nearest.

  3. In the Specify rule field, enter: 20,

Prices will jump in steps of 20: 0 → 20 → 40 → 60 → 80 → 100 → 120 → 140...


Step 2: Price ending

  1. Go to Ending and select Set a fixed ending.

  2. Set Price ending to Nearest.

  3. In the Specify rule field, enter: ,95


Result

With both settings combined, the new prices will follow this pattern:

19.95 → 39.95 → 59.95 → 79.95 → 99.95 → 119.95 → 139.95 → ...

The 20-step rounding ensures new prices do not land between x.00 and x.18. That entire range is skipped.

Tip: You can adjust the step size and ending to match other pricing patterns. For prices always ending in .49 or .99, see Use case: "The half-a-euro" strategy.

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